Since joining Bigleaf Networks earlier this year to lead our MSP partner program, I’ve been getting to know our partners in the MSP community and how they work with us.
Here are some of the key things I’ve learned:
- Bigleaf’s cloud-first SD-WAN solutions “just work” and are a logical fit for MSPs and their clients.
- Our MSP partners are encountering new demands on connectivity (business and home office) for which Bigleaf solutions play an indispensable role.
- Partners love our solutions and want our partner program to grow with them.
Since the beginning, we’ve been an organization hyper focused on creating great technology that exceeds the market need. And we also understand that MSPs need programs that make it easy to get started and build a practice around our solutions. Our goal is to provide both the technology and programs to make us an indispensable component of successful MSP client deployments.
That’s why today at Kaseya’s Connect IT 2020 event, I’m excited to share a preview of some substantial improvements we’re making to our MSP program.
The improvements we’re making
We want to remove the barriers to entry for MSPs getting started with Bigleaf, reward our high-volume partners with aggressive volume discounts, and help MSPs respond to the new demands on cloud-centric business and home office connectivity.
To that end, here’s a preview of some of the key changes we’ll be rolling out shortly to our MSP program:
Tiered pricing
Our MSPs partners want to get started quickly and would like greater discounts as their deployments increase. So we’re rolling out a tiered pricing model that quickly enables new partners — and rewards high-volume partners with larger discounts as they grow.
Month-to-month terms
Bigleaf MSP partners can now take advantage of month-to-month terms. Removing long-term obligations gives you greater flexibility and demonstrates client value each month. And because MSPs recognize their revenue and many of their costs on a monthly basis, we want to better align there too.
Owning client setup and the equipment
Our new MSP program will give partner admins full control of the setup process, enabling them to meet the unique needs of their clients — and save money. With expanded technical enablement, we’ll provide training and a hardware launch package to get admins up and running quickly.
We also heard that MSP partners want the flexibility to own the Bigleaf equipment and use it on their own timelines. That way spares can be on hand for whenever a client is ready for an initial install or quicker outage response.
Bigleaf Home Office presents more opportunities
Like us, we recognize our MSP partners have heard from their clients over the last several months asking how they can get their video and voice calls, and critical cloud applications, to work as well in their home offices as they did in their company office. They now often need the same level of seamless connection redundancy too.
That’s why we created Bigleaf Home Office. Combined with our main offering for businesses, this means we — and most importantly, our MSP partners — can fully capitalize on this increased demand for what Bigleaf’s SD-WAN can do. Today there’s an even bigger opportunity for MSPs who sell Bigleaf, and with our new partner program, we’re making it easier for MSPs to do business with us and increase their profit margins.
Learn more about our enhanced MSP program
To learn more about our new MSP partner program or apply, please reach out to me at andrewb@bigleaf.net. Whether you’re an existing partner or interested in becoming one, I’d love to hear from you and set up a time to give you a demo and discuss all the details.
If you’re at Kaseya’s Connect IT 2020 this week, you can also drop by the Bigleaf Networks booth to chat with me.
